What's New?
How PING gained more speed with G440
With its G440 line, PING was on a mission to increase speed overall without sacrificing forgiveness.
Operating under constraints from the USGA in how hot the face can be and the amount of forgiveness makes it a challenge to continue to innovate. So, PING’s engineers went to work in figuring out how to modify what was an already successful club in G430 to get more club speed, more distance and even more forgiveness.
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Titleist rounds out GT line with GT1 and hybrids
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How PING gained more speed with G440
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How Pro V1 has sustained success for 25 years
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The all-new 2025 Pro V1 and Pro V1x from Titleist
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The new Srixon ZXi Woods
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Srixon ZXi Irons for 2025
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The new Mizuno Pro T-1 and T-3 wedges
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All new Cleveland RTZ Wedges
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All-new PING G440 Family
The G440 family from PING was designed to bring more ball speed and forgiveness without sacrificing one for the other.
Each club, whether it’s driver, fairway woods or irons, was uniquely optimized through a variety of methods to save weight, increase ball speed or increase forgiveness. Optimizing performance and launch conditions was at the forefront of what PING built and the results speak for themselves.
How Pro V1 has sustained success for 25 years
Utilizing 25 years of data, research and Tour testing to build what Titleist believes is the best ball in golf, Pro V1 has come a long way from its origins. But it hasn’t strayed from what it was originally designed to do; consistently bring maximum performance at an elite level with no exceptions.
So how has Titleist continued that success over 25 years, how has Pro V1 remained one of the most trusted golf balls in the sport and why do so many Tour players trust the performance?
TaylorMade Qi35 woods: What's new
The new line of Qi35 woods is a step forward in technology for TaylorMade, with some incredible breakthroughs for the 2025 season.
The Qi35 driver will come in the core Qi35, Qi35 Max, QI LS and the Qi35 Max Lite models, each coming with different benefits for a different type of golfer.
What's new in Mizuno's JPX925 Forged Irons
The Forged line of irons have been a staple for Mizuno for a number of years, but the company continues to push the limits on performance and innovation within the line. That holds true when it comes to the new JPX925 Forged line releasing in 2025.
Mizuno packed a ton of punch into Forged with a new design, new face development, grain flow forged HD and a triple cut sole to optimize performance.
How Ai and 3D printing changed the game for Callaway Elyte
The new Elyte line of golf clubs from Callaway isn’t just a breakthrough in performance, but it also brought on new manufacturing and production processes that will help shape the future of the company.
In previous models, Callaway would have been able to create and test three or four models for shape and aerodynamics before releasing a product for launch. Now, Callaway is able to produce upwards of 75 models to test and it’s all thanks to 3D printing and artificial intelligence.
